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Apple scores with digital textbooks and app
The sizzling rate at which e-books are growing suggests that digital
textbooks almost certainly will be the norm when your kids' kids are in school.
What we don't know is how quickly a transition to a mostly all-digital textbook
education system might be good.Apple has a software fix coming soon ?
multitouch digital textbooks, when working smoothly, are engaging in ways that
were simply not possible with the textbooks I grew up with. Digital versions
promise instant search and easy navigation. They're rich in interactive
animations, pictures and videos. It's better to see an animated tour of the
genome in E.O. Wilson's Life on Earth than just to read about it. The various
books let you consult study cards, create bookmarks, drag your finger to
highlight passages and add notes. And textbook authors can update material to
keep it current.The other obvious A-plus benefit, true of any e-book but
especially comforting to a student schlepping from class to class, is that you
can lug the digital equivalents of heavy print textbooks without breaking your
back.Still, Apple and other companies hoping to make a big play in the digital
textbook space face arduous tests. There aren't many available textbooks for
iBooks 2 yet, in part because Apple, as usual, kept things close to the vest
prior to launch.And no matter how compelling a digital textbook might be, it is
only useful to a student if the teacher or school decides that this is indeed
the textbook to use with their class.To encourage development, Apple launched
iBooks Author, a free authoring tool for the Mac that encourages anyone to
produce their own iBook textbooks, cookbooks, how-tos and other works. Apple
says more than 600,000 copies of the tool have been downloaded since launch.
Authors can distribute the books for free. But if they put the iBook textbook
up for sale, they must do so through Apple's iBookstore. (Authors can use the
content in other digital and print formats, Apple says.) So the supply of
digital textbooks should look a lot better by next school year.Another question
mark is the iPad. Not every parent or school district is likely to buy iPads,
which start at $499 each, for every student, even if educational discounts
lower the cost a bit. The first textbook titles concentrate on high school curricula
and are priced at $14.99 or less, well below most of their print counterparts.
The first two chapters of Wilson's book are free.
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